TP: True Profit Analytics

TP: True Profit Analytics

Pricing
From $35/month. Free trial available.
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes
Rating
4.9 (524)

Instantly track your True Profit. Sync costs & report on Net profit, profit & loss, LTV, profit calc

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit. Say goodbye to manually editing error-prone spreadsheets. TrueProfit got all your store’s order metrics gathered, calculated & analyzed in one place. Unlock valuable insights and make informed decisions by knowing all your store’s analytics. Be profitable and data-driven.

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit. Say goodbye to manually editing error-prone spreadsheets. TrueProfit got all your store’s order metrics gathered, calculated & analyzed in one place. Unlock valuable insights and make informed decisions by knowing all your store’s analytics. Be profitable and data-driven. more
  • Net Profit tracker: Know your financial health with a real-time Profit Dashboard
  • Auto-track all costs: COGS, shipping cost, transaction fee, taxes, custom costs
  • Real-time sync ad spends from Facebook, Google, TikTok, Bing, Snapchat, Amazon.
  • Product Analytics & Marketing Attribution: Product-level & ad-level Net profit.
  • Customer Lifetime Value, P&L report, Mobile app, All-store view and more.
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes

Languages

English, French, and Spanish

Works with

  • Checkout
  • Facebook, Google, TikTok
  • Pinterest, Snapchat, Amazon
  • Microsoft (Bing), X (Twitter)
  • Shippo, ShipBob, ShipStation
  • Shipwire, CJ Dropshipping
  • Printful, Printify, Gelato

Pricing

Basic

$35 / month

$0.3 per extra order. Maximum surcharge $300.

  • 300 orders/month
  • Realtime Profit Dashboard
  • Customer Lifetime Value
  • Quantity-based COGS
  • Weight-based Shipping Cost
  • Custom Costs

14-day free trial

Advanced

$60 / month

$0.2 per extra order. Maximum surcharge $500.

  • 600 orders/month
  • All in Basic Plan
  • Product Analytics
  • P&L Report
  • Bundling Insights
  • Shopify Shipping Auto-sync
  • Customize Email Report

14-day free trial

Ultimate

$100 / month

$0.1 per extra order. Maximum surcharge $700.

  • 1500 orders/month
  • All in Advanced Plan
  • Ad Sync Custom Rules
  • Unlimited COGS Zones

14-day free trial

Enterprise

$200 / month

$0.07 per extra order. Maximum surcharge $1000.

  • 3500 orders/month
  • Access to all features
  • Marketing Attribution
  • Unlimited Team members
  • Prioritized support

14-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (524)

Overall rating
4.9
Counts per rating level
  • 98% of ratings are 5 stars
  • 1% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its detailed tracking and analysis of financial metrics like profit margins, product costs, and ad spend. They appreciate the intuitive, user-friendly interface with automatic updates, effective profit and expense tracking, and seamless integration with advertising channels. The app is noted for its robust performance and exceptional customer support, which is responsive and helpful in resolving issues.

June 19, 2025

I've been testing this against Triple Whale and Polar and (so far) it's been more user friendly and has better insights. The focus on real net profit is impressive and the data is quick to load. There's a few minor issues but the developers listen to feedback and implement updates quickly. Well done everyone involved. Keep your pricing down and you'll kill the giants in this space.

Calmerceuticals
Australia
3 months using the app
TrueProfit Real-time Profit & LTV tracking replied June 21, 2025

Hello Calmerceuticals store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We'd also like to inform you about our Marketing Attribution feature, which records events and reports conversion data across multiple ad channels—a valuable tool for enhancing your performance marketing. This feature is available for Enterprise plan users, and you can learn more about it here.
https://help.trueprofit.io/en/article/marketing-attribution-overview-ng22xf/

If you have any further questions, please contact us via live chat or at support@trueprofit.io.

Best regards,
Lana
True Profit

June 13, 2025

TrueProfit has been extremely helpful in calculating my net profit, revenue, and costs. It even has good integrations that will help with getting the accurate COGS for your store. Vani in customer support is really helpful. I only wish they would add features to deduct ad credit

iLLUSIA
United Kingdom
About 2 months using the app
TrueProfit Real-time Profit & LTV tracking replied June 14, 2025

Hello iLLUSIA store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We'd also like to inform you about our Marketing Attribution feature, which records events and reports conversion data across multiple ad channels—a valuable tool for enhancing your performance marketing. This feature is available for Enterprise plan users, and you can learn more about it here.
https://help.trueprofit.io/en/article/marketing-attribution-overview-ng22xf/

If you have any further questions, please contact us via live chat or at support@trueprofit.io.

Best regards,
Vani
True Profit

June 27, 2025

We've been using TrueProfit to track our margins, and it's been a game-changer for understanding our real profits. The platform is super intuitive once you're set up, and a huge shoutout to Vani from customer support! He helped us correct 100% of our data, responded incredibly fast, and explained everything clearly. Thanks to him, we resolved our issue quickly and now feel much more confident using the app. Highly recommended!

Asipu.Deutschland
Hong Kong SAR
About 1 month using the app
TrueProfit Real-time Profit & LTV tracking replied July 29, 2025

Hello Asipu.Deutschland store admin,

Thank you so much for your kind words! We’re thrilled to hear about your positive experience with TrueProfit.

We’d also like to let you know about our Quantity Based COGS Tracking feature, designed to give you more accurate profit calculations by allowing you to assign different COGS values based on product quantity tiers. This is especially useful for merchants with volume discounts or varying supplier costs.

If you have any questions or need help getting started, feel free to reach out via live chat or email us at support@trueprofit.io.

Best regards,
Vani
TrueProfit Team

Support

App support provided by TrueProfit Real-time Profit & LTV tracking.

Or visit their support portal

Developer

TrueProfit Real-time Profit & LTV tracking

FIREAPPS JSC. 22F, Flemington Tower, 182 Le Dai Hanh,, Phu Tho Ward, TIN: 0314919972, EID: 079211809826, Ho Chi Minh city, 700000, VN

Launched

July 31, 2019 · Changelog

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